Feminist

I saw this video on Facebook a few days ago and I love it! Upworthy always has amazing videos but this one really got a message across that I have yet to hear.

The Word "Feminist" Video

Joss Whedon is the presenter in the video. He is a screenwriter, film and television producer, director, comic book author, composer, and actor.  He was the guest of honor at the dinner. He starts the presentation off by saying he hates feminist. He makes it clear that he means the word feminist and not feminists themselves. He then starts to talk about why he hates the word feminist.

Listening to the word:
-Says the word starts off strong, likes the beginning "FEM"
- The middle part "IN" he has no problem with
- Completely hates the ending "IST" because it sounds dark, makes the word unbalanced

Meaning:
-'IST' you can't be born into an 'IST' but you have to be brought into it
-Having 'IST' at the end of feminist is not something then that is not natural, believing people should be equal and have those equal opportunities is not something that people are born with.

He says he hates the question, "Are you a feminist?" The word 'feminist' is problematic because it makes it seem like it is very important but also something in the past. The word 'racist' for example tells us that it is somtehing horrible and something you don't want to be. In terms of gender, we don't have anything like that word but you either believe women are people or you don't. He proposes the word 'genderist' to be used in that context.

What do you guys think?